Weekly Opinion Editorial
by Steve Fair
Brevity is defined as the concise and exact use of words in writing or speech. In Hamlet, William Shakespeare said, "Brevity is the soul of wit." Getting straight to the point is not how most politicos communicate. Three observations:
First, brevity and clarity show respect for the listener. Having the ability to express profound or complex ideas using the fewest and most precise words ensures the main point remains the focal point. Long-winded speakers over-explain, ramble, and cause listeners to lose focus and become frustrated. Lacking situational awareness and not being able to pick up verbal or non-verbal cues, the verbose lose their audience and are often blind to how it happened. Thomas Jefferson said, "Speeches measured by the hour die with the hour."
Second, concise is not the enemy of clarity. Vagueness, complexity and insincerity are often the result of someone trying to bury what their views really are. Cutting through the fluff so the core point stands out should be both a candidate and a voter's goal. Voters shouldn't have to interrogate, quiz and cross examine a candidate to determine a position.
Third, politicians struggle with brevity. Instead of preparing and having direct answers, candidates believe they must burn up every second of their allocated time. They repeat themselves repeatedly, revealing a lack of preparedness. True leaders will convey their policy positions honestly and clearly. Voters shouldn't have to seek out a Code talker to translate what a candidate's stance is on issues. Citizens should expect straight talk and not double-speak from true leaders. In the next three weeks, candidates will be blitzing the electorate. May they be brief, concise, and clear.
The model prayer is just 66 words. Martin Luther said prayer should be 'short, but profound." All of us should learn that example.
In the spirit of brevity, this week's column is about
half the word count of normal. Should
practice what you preach.
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